Optimise customer touch points to improve engagement and conversion
Buyer Journey Mapping
- Identifying the route your customers take to buying your products
- Identifying where your customer interfaces with your brand
- Understanding the mindset at each decision point
- Designing to improve brand perception, and trigger action
- Creating optimal interactions at each touch point (UI/UX)
- Removing barriers to a purchase decision
Our Engagement Optimisation Services
Capture data through user tracking, customer interviews and user surveys.
Use of heuristic analysis and research data to identify and design improvements.
Track and measure improvements against baseline metrics.